Babies vs. Avocados - 10/12/07
I'm sad to report that the California Avocado billboard near my house has been taken down.

This marks the end of the California Avocado Growers' "What's More Irresistible?" campaign, a campaign which pitted (pun intended) this important fruit against a series of opponents in the category of - you guessed it - what's more irresistible?

I didn't realize avocadoes were such a big deal in California, but apparently they're like the state fruit. Avocadoes, and Richard Simmons. Hoo-rah!

My favorite match up - and the one featured on the billboard near my house - was Avocado vs. Adorable Baby. Unfortunately, they took down the sign before I could get a good picture, but here's a crude recreation:



So question is: what's more irresistible, a cute baby or an avocado?

What... To eat?

I'm not sure I'm getting this. I thought long and hard, and I can't think of a single category in which "baby versus avocado in an irresistible contest" is a close call. Consider the following everyday situations:

What's More Irresistible?*
More irresistible to...
...be put on your salad. More irresistable Creepy
...emerge from your womb. Creepy More irresistable
...grow on a tree. More irresistable Weird
...take its first steps. Creepy More irresistable
...be a good source of vitamin C. More irresistable Gross
...turn into a toddler. Super creepy More irresistable
...be made into guacamole. More irresistable Wrong
...scream. Disturbing More irresistable
...eat the other one. Weird More irresistable
*To prevent this from spiraling into dead baby jokes (and don't get me wrong, I LOVE dead baby jokes), I tried to keep this list short and focused. I'm not sure if I succeeded.


As you can see, none of these are even close. It's like a dolphin versus a horse in a triathlon.

I appreciate what they were going for, but they really should have thought out their comparison a little more. I'm not sure publicity is good publicity if it makes me contemplate eating babies.


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UPDATE: Within a few days of this post, I'd received several emails demanding how I, as a lover of Dead Baby Jokes, could possibly have failed to tread into that taboo territory. Finally, I aquiesced. After all, I'm not made of stone.
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Yes, avocado really runs away with it once you start getting into Dead Baby Joke territory.

What's More Irresistible?
More irresistible to...
...stack into a nice pile on a grocery store shelf. More irresistable Wrong
...be green once you peel its skin off. More irresistable Wrong
...rot, if left unattended in a car for three weeks. More irresistable Wrong
...go great with tortilla chips. More irresistable Wrong
...be found in a dumpster. TIE TIE


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